The True Toxicity of Coca Cola’s RACIST LABELS for White People

If you are WHITE, you need to read this. If you are a person of color and NOT A RACIST, you need to read this. If you think racism is STUPID, you need to read this.

Coca Cola believes that because a person is WHITE that they are:

Oppressive

Arrogant

Too certain (whatever that means – too confident?)

Defensive

Ignorant (yes, they went there)

NOT humble

Don’t listen

Don’t believe (in what, exactly?)

Apathetic

Too engaged in white solidarity

Oh, and white people are “socialized to feel that they are inherently superior because they are white.”

WHAT??!!!

Don’t believe me? Have a look for yourself.

Here is a Newsweek article that explains that it is part of an employee training program for the corporation. Coca Cola claims that it is from a outside source – but they use it. Sorry Coke, the same message still applies and you are STILL CULPAPLE.

The corporation claims to be “challenging what it means to be racist,” but this is EXACTLY what racism is! This is the ROOT of racism. It is what drives people to divide.

Why is it OK to tell people to “try to be less white” but it is wrong when you tell someone to try to be less black or less Asian or whatever?

This is NOT how you break down racial barriers. No, it only serves to create racial FORTRESSES.

This is what encourages racism.

This does NOT unite. This DIVIDES.

Any moron can see that.

But wait. Let’s take a look at the corporation’s website to see what how they portray diversity. Here’s a screenshot from their page People Values. What do you see here?

They are talking about DIVERSITY and INCLUSION but ALL the people in the accompanying photo are WHITE! Oh, wait, there is one black woman, but she is BEHIND THE WHITE GUY and you can only see half of her head! Plus, her face is blurred. So, if Coca Cola was truly trying to embrace diversity, wouldn’t the photos on their website SHOW that?

In fact, when you look at other photos on the site, especially where diversity, equality, etc. are mentioned, they do NOT show any diversity! The people are either all black, all white, one Asian guy, NO or very few photos of several races in the same shot.

Oh wait, there is one obvious stock photo of a bunch of hands of different races. Yeah, whatever.

Where are the people of different races WORKING together? Or just BEING TOGETHER?

STOP dividing people and STOP with the stupidity!

Let me make myself abundantly clear.

COCA COLA YOU WILL NOT MAKE ME ASHAMED FOR BEING WHITE.

But since you do hate white people so much and think we are ignorant, arrogant, and oppressive (and all the other derogatory TOXIC LABELS you want to put on us – Remember that post about TOXIC LABELS Coke? Can you say HYPOCRITE?) then maybe white people need to find a brand that is more inclusive of ALL races and doesn’t hate us white folks so much.

FYI, THIS is what DIVERSITY looks like.

So, if you are white and you don’t what to give your hard earned money to a corporation that thinks so poorly of white people – or if you are an intelligent, rational person of color who thinks this Coke Campaign is utterly stupid, I’m going to help you out.

Here’s a rather extensive list of Coca Cola products in case you want to boycott. I know that the corporation will NOT get another dollar from MY pocket!

Also, here is a short list of some of the more common products:

Appletiser

Aquarius

Bacardi

Barq’s

Big Crush

Coca Cola

Costa Coffee

Dannon

Dasani

Delaware Punch

Dunkin Donuts

Eight O’Clock

Fairlife

Fanta

Five Alive

Fresca

Fruitopia

Full Throttle

Fuze Tea and Beverages

Georgia Coffee

Glacéau

Gold Peak Tea

Hansen’s

Hi-C

Hires

Honest Tea

Innocent Drinks*

Just Juice

Lift

Mello Yello

Mr. Pibb

Minute Maid

Nestea

Nestlé

NOS

Odwalla

Peace Tea

Powerade

Schweppes

Seagram’s

Simply

Smartwater

Sobo

Sprite

Squirt

Swerve

Tab

Topo Chico

Vitamin Water

Zico

* Coca Cola is a 58% shareholder in this company

Dr. Pepper is owned by Coca Cola in Europe and South Korea but in the United States it is independently owned so DP lovers in the US, you’re safe!

If any of these products are no longer Coca Cola products, please post a link to the information in the comments so I can change it here.

If you know of any other products that ARE Coca Cola products but are not included here, please post a link to the information so I can change it on here.

This has got to stop! But it won’t unless you SPEAK UP!

Use your voice, use your words, USE YOUR WALLET!